How long should I expect to wait before landing significant sponsorships?
Answered in: Sponsor Interviews & Expert Sessions — Series BundleThe Answer
Getting sponsors takes persistence and time - sometimes years. One racer called 76 people before getting his first 'yes,' going through all his guaranteed contacts and three-fourths of his maybes. Major sponsor relationships like Ram Monster Trucks took five years of being watched before receiving an offer. Don't get discouraged if you're a local grassroots racer getting $50 from three sponsors - everyone starts somewhere. Keep putting in the work, maintaining your professionalism, and pushing content on social media. Your day will come, whether it takes one year, five years, or ten years.
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Sponsor Interviews & Expert Sessions — Series Bundle
Long-form conversations with the people who write the checks and the people who help racers get them: Monster Energy's CFO, Coca-Cola, Hookit, the Mint 400, Wahoo's, super-agent Bob Walker, Megan Meyer and more. 14 recordings, 8 hr 56 min. Includes: Monster Energy CFO Explains ROI; Al Rondon of Coca Cola explains what sponsors want; How Monster Joe selects teams to sponsor; Bob Walker explains everything about agents & agencies; Matt Martelli on sponsorships and activations; How Hookit values social media; Megan Meyer on how to grow a social following; Megan Meyer on creating value with social media; Wing Lam on getting sponsored by Wahoo's FIsh Taco; Get the media to talk about you; Creating 20 Years of Value; Rob Mac 30 Year BFG; Why BOXO USA sponsors racing; Why K&N Filters sponsors racing.
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