How long should I expect to wait before landing significant sponsorships?
Answered in: Get the media to talk about youThe Answer
Getting sponsors takes persistence and time - sometimes years. One racer called 76 people before getting his first 'yes,' going through all his guaranteed contacts and three-fourths of his maybes. Major sponsor relationships like Ram Monster Trucks took five years of being watched before receiving an offer. Don't get discouraged if you're a local grassroots racer getting $50 from three sponsors - everyone starts somewhere. Keep putting in the work, maintaining your professionalism, and pushing content on social media. Your day will come, whether it takes one year, five years, or ten years.
Want the complete breakdown?
Get full access to Get the media to talk about you
Get the media to talk about you
Matt Holt — racer, commentator, writer, and team owner — on getting the media talking about you: how coverage really gets earned, and how to turn it into sponsor value.
Related Questions
Ready to master sponsorships?
Get instant access to Get the media to talk about you and start implementing these strategies today.