How can athletes optimize YouTube videos for searchability?
Answered in: Megan Meyer on how to grow a social followingThe Answer
YouTube is a search engine owned by Google, making it valuable for long-term, evergreen content. Optimize videos using descriptive titles, detailed descriptions, relevant hashtags, and location tags (track or city). Videos posted years ago continue accumulating views, so don't get discouraged by low initial view counts. You can also embed YouTube videos on your website or blog to drive additional views. This helps both your personal brand and sponsors gain long-term visibility through Google search results.
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