What makes a sponsored athlete or team stand out and get renewed?
Answered in: How to Get Sponsored By… — Series BundleThe Answer
Go above and beyond contract expectations. Examples include: putting sponsor logos on licensed apparel that wasn't required, proactively creating content without being asked, and finding ways to add value without asking for more money. Ray Everham with SRX was cited as someone who 'gets it' - he committed to producing more content than the sponsor would have asked for and his team looks for opportunities to bring value without coming back asking for something in return. Under-promise and over-deliver gets noticed.
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How to Get Sponsored By… — Series Bundle
Twenty brands, one at a time: the marketing directors and sponsorship managers at Toyota, BFGoodrich, K&N, Polaris, Hoonigan, Lucas Oil, Eibach, Honda, Alpinestars and more explain exactly how to get their sponsorship. 20 recordings, 14 hr 12 min. Includes: How to get sponsored by Toyota; How to get sponsored by BFG; How to get sponsored by K&N; How to get sponsored by Polaris; How to get sponsored by Hoonigan; How to get sponsored by Lucas Oil & Permatex; How to get sponsored by Eibach Springs; How to get sponsored by Honda Off Road; How to get Sponsored by Alpinestars; How to get sponsored by AEM; How to get sponsored by Horizon Hobby; How to get sponsored by VP Racing; How to get sponsored by Mechanix Wear; How to get sponsored by Off Road Warehouse; How to get sponsored by Vision Wheels & Titan Fuel Tanks; How to get sponsored by BOB The Cooler Company; How to Get Sponsored by King Shocks; How to get sponsored by Slime; How to Get Sponsored by BoxoUSA; How Coleman Motorsports got Sponsored by Eibach Springs.
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