What should I include in a sponsorship pitch presentation to a major brand?

Jeff recommends a comprehensive multi-format approach: 1) A professionally designed concept rendering or visual representation of your proposal displayed prominently, 2) A PowerPoint presentation for the meeting, 3) Printed bound booklets of the deck as leave-behinds, 4) A 2-minute high-energy sizzle reel video to open the meeting and get executives excited. The deck should include your bio and background, proof of results, qualifications, proposed deliverables for the sponsor, and what you need in return. Never put exact dollar amounts in leave-behind materials - include that as a separate insert.