What content creation skills should young racers develop to attract sponsors?
Answered in: How to Get Sponsored By… — Series BundleThe Answer
Racers need to learn how to create and edit video content themselves. This includes filming pre-race interviews, post-race interviews, and racing footage, then editing these into cohesive videos for YouTube, Instagram, and other platforms. The Deegan family serves as a model - they taught their children early that building a digital audience through consistent content creation is essential for attracting sponsors. Brian Deegan, Hailie Deegan, and Hayden 'Danger Boy' Deegan all have over a million followers each because they understood the digital wave was coming and committed to content creation alongside their racing. Study what successful racers have done on social media, learn to produce content quickly while events are happening, and document everything from pre-running to testing to race day.
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How to Get Sponsored By… — Series Bundle
Twenty brands, one at a time: the marketing directors and sponsorship managers at Toyota, BFGoodrich, K&N, Polaris, Hoonigan, Lucas Oil, Eibach, Honda, Alpinestars and more explain exactly how to get their sponsorship. 20 recordings, 14 hr 12 min. Includes: How to get sponsored by Toyota; How to get sponsored by BFG; How to get sponsored by K&N; How to get sponsored by Polaris; How to get sponsored by Hoonigan; How to get sponsored by Lucas Oil & Permatex; How to get sponsored by Eibach Springs; How to get sponsored by Honda Off Road; How to get Sponsored by Alpinestars; How to get sponsored by AEM; How to get sponsored by Horizon Hobby; How to get sponsored by VP Racing; How to get sponsored by Mechanix Wear; How to get sponsored by Off Road Warehouse; How to get sponsored by Vision Wheels & Titan Fuel Tanks; How to get sponsored by BOB The Cooler Company; How to Get Sponsored by King Shocks; How to get sponsored by Slime; How to Get Sponsored by BoxoUSA; How Coleman Motorsports got Sponsored by Eibach Springs.
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