The Answer

Content requirements vary by sponsor but can be substantial. For example, Seafoam requires 30 photos per month for each of their 12+ products, plus 30-second to one-minute videos for each product monthly. The content often focuses on showing products being used in everyday settings rather than motorsports contexts, as sponsors want to reach the general end user. This content is used for social media and brand awareness campaigns.

Want the complete breakdown?

Get full access to Drag Racing Sponsorship Summit — Summit Bundle

Drag Racing Sponsorship Summit — Summit Bundle
Video Course

Drag Racing Sponsorship Summit — Summit Bundle

The complete Drag Racing Sponsorship Summit in four parts, starting with why brands sponsor drag racing. 4 recordings, 3 hr 6 min.

$20.00one-time

Ready to master sponsorships?

Get instant access to Drag Racing Sponsorship Summit — Summit Bundle and start implementing these strategies today.