What should be included in a sponsorship proposal deck?
Answered in: How to Get Sponsored By… — Series BundleThe Answer
Be clear with what your expectation is for investment from the partner - are you looking for money, product, or discounted product? Be equally clear on what you're going to deliver. Too often proposals focus entirely on your resume and accomplishments but never include an ask and never explain what you're going to do for the partner. Have a short-term, mid-term goal - a one-year plan, three-year plan, five-year plan with steps to build upon. Make it measurable, not just 'one and done.' At the end of each year, come back with a proof of performance presentation showing how you grew your audience, engagement levels, and any commerce metrics.
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How to Get Sponsored By… — Series Bundle
Twenty brands, one at a time: the marketing directors and sponsorship managers at Toyota, BFGoodrich, K&N, Polaris, Hoonigan, Lucas Oil, Eibach, Honda, Alpinestars and more explain exactly how to get their sponsorship. 20 recordings, 14 hr 12 min. Includes: How to get sponsored by Toyota; How to get sponsored by BFG; How to get sponsored by K&N; How to get sponsored by Polaris; How to get sponsored by Hoonigan; How to get sponsored by Lucas Oil & Permatex; How to get sponsored by Eibach Springs; How to get sponsored by Honda Off Road; How to get Sponsored by Alpinestars; How to get sponsored by AEM; How to get sponsored by Horizon Hobby; How to get sponsored by VP Racing; How to get sponsored by Mechanix Wear; How to get sponsored by Off Road Warehouse; How to get sponsored by Vision Wheels & Titan Fuel Tanks; How to get sponsored by BOB The Cooler Company; How to Get Sponsored by King Shocks; How to get sponsored by Slime; How to Get Sponsored by BoxoUSA; How Coleman Motorsports got Sponsored by Eibach Springs.
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