What should athletes say when reaching out to a small or growing brand for sponsorship?
Answered in: How to Get Sponsored By… — Series BundleThe Answer
Instead of just asking for sponsorship, tell the brand specifically how you can represent them in the field. Even better, offer concrete value - for example, 'I have a great relationship with the dealer down the street, and I could help you get some sales with them. Is there something we could work on together?' Show that you understand the brand's current needs (like distribution for newer companies) and explain how you can help address them. Be open to starting small with the understanding that what the brand can offer may change dramatically in 6-12 months as they grow.
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How to Get Sponsored By… — Series Bundle
Twenty brands, one at a time: the marketing directors and sponsorship managers at Toyota, BFGoodrich, K&N, Polaris, Hoonigan, Lucas Oil, Eibach, Honda, Alpinestars and more explain exactly how to get their sponsorship. 20 recordings, 14 hr 12 min. Includes: How to get sponsored by Toyota; How to get sponsored by BFG; How to get sponsored by K&N; How to get sponsored by Polaris; How to get sponsored by Hoonigan; How to get sponsored by Lucas Oil & Permatex; How to get sponsored by Eibach Springs; How to get sponsored by Honda Off Road; How to get Sponsored by Alpinestars; How to get sponsored by AEM; How to get sponsored by Horizon Hobby; How to get sponsored by VP Racing; How to get sponsored by Mechanix Wear; How to get sponsored by Off Road Warehouse; How to get sponsored by Vision Wheels & Titan Fuel Tanks; How to get sponsored by BOB The Cooler Company; How to Get Sponsored by King Shocks; How to get sponsored by Slime; How to Get Sponsored by BoxoUSA; How Coleman Motorsports got Sponsored by Eibach Springs.
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