What should athletes avoid posting on social media that could hurt their sponsorship opportunities?
Answered in: 2022 MX Sponsorship Summit: Getting Into the MediaThe Answer
Never post anything when you're angry or frustrated - if you're not sure whether to post something, sleep on it or just don't post it. Avoid throwing helmets, having public meltdowns, or showing bad attitudes on camera. Remember that everything you post will be online forever and can come back to hurt you. If you're frustrated after a race, go back to your truck, take a deep breath, and cool off before doing any interviews or posting anything. Always present yourself as the best, most positive version of yourself.
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2022 MX Sponsorship Summit: Getting Into the Media
Session 3 of the 2022 Motocross Sponsorship Summit, recorded live at Troy Lee Designs (August 26, 2022): Getting Into the Media — how to create value through podcasts and television, even when you're not on the podium. With George Hammel (Creator, The Dirt Life Show), David Pingree (4x Supercross winner and host of Whiskey Throttle), Mark Carter (Director of Sales & Marketing, MAVTV), and Max Lee (Moto Athlete Manager, Troy Lee Designs).
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