What should a sponsorship proposal include to get taken seriously?
Answered in: How to Get Sponsored By… — Series BundleThe Answer
A complete proposal should include: who you are and what you're doing, credible third-party data about your reach (Google Analytics, social media metrics showing followers AND engagement), demographics of your audience/tracks/series, what you're asking for, what you'll deliver in return, and how the sponsor will get a return on their investment. Mike DeFord emphasizes that sponsors receive about 50 sponsorship requests per week and won't do homework to research your series or social media - that information must be in the proposal. A single page telling who you are is not sufficient.
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How to Get Sponsored By… — Series Bundle
Twenty brands, one at a time: the marketing directors and sponsorship managers at Toyota, BFGoodrich, K&N, Polaris, Hoonigan, Lucas Oil, Eibach, Honda, Alpinestars and more explain exactly how to get their sponsorship. 20 recordings, 14 hr 12 min. Includes: How to get sponsored by Toyota; How to get sponsored by BFG; How to get sponsored by K&N; How to get sponsored by Polaris; How to get sponsored by Hoonigan; How to get sponsored by Lucas Oil & Permatex; How to get sponsored by Eibach Springs; How to get sponsored by Honda Off Road; How to get Sponsored by Alpinestars; How to get sponsored by AEM; How to get sponsored by Horizon Hobby; How to get sponsored by VP Racing; How to get sponsored by Mechanix Wear; How to get sponsored by Off Road Warehouse; How to get sponsored by Vision Wheels & Titan Fuel Tanks; How to get sponsored by BOB The Cooler Company; How to Get Sponsored by King Shocks; How to get sponsored by Slime; How to Get Sponsored by BoxoUSA; How Coleman Motorsports got Sponsored by Eibach Springs.
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