How can athletes use HookIt to improve their sponsorship prospects?
Answered in: 2022 MX Sponsorship Summit: Creating Value thru Social MediaThe Answer
HookIt provides a free profile that serves as a 'rolling resume' combining your race results, social media stats (interactions and followers), and commitment level into a single shareable link. Athletes can log practice sessions and events to improve their score, connect with brands offering exclusive deals (like 30% off GoPro products), and send the profile link to potential sponsors instead of static PDF resumes. The platform evaluates athletes based on commitment, performance, and reach - with engagement being more important than raw follower counts.
Want the complete breakdown?
Get full access to 2022 MX Sponsorship Summit: Creating Value thru Social Media
2022 MX Sponsorship Summit: Creating Value thru Social Media
Session 4 of the 2022 Motocross Sponsorship Summit, recorded live at Troy Lee Designs (August 26, 2022): Creating Value Through Social Media — content calendars, planning and scheduling, the best times to post, what interactions are, and how algorithms put a dollar value on motocross sponsorships. With Megan Meyer (Creator, Driven By Social Academy), Rich Houseman (eCommerce Manager, Hookit), and Heath Cofran (Media & Company Communications, Alpinestars).
Related Questions
Ready to master sponsorships?
Get instant access to 2022 MX Sponsorship Summit: Creating Value thru Social Media and start implementing these strategies today.